Carnival in Brazil: Pilgrimage to the land of Samba
Ahhhh, CARNAVAL! Nothing invokes more joy and nervous energy than the thought of being part of this amalgamation of joy, euphoria and celebration that only the great, wondrous nation of Brasil can harness so brilliantly. Carnival is the one time that folks are expected to cast aside all inhibitions and enjoy all that life has to offer for the five days preceding Lent, the forty-day-long season of fasting and prayer before Easter.

Carnival is celebrated all over the word, particularly in countries with a heavy Roman-Catholic base. There are many celebrations – such as Carnaval of Venice, or the world famous New Orleans Mardi Gras, Santa Cruz de Tenerife, Mardi Gras in Mobile, the Carnival of Barranquilla in Colombia, of Torres Vedras or the Trinidad and Tobago Carnival. But no where is it celebrated with more fervor, more pizzazz and more gusto than in the Portuguese-speaking nation of Latin America.
No one really knows how Carnival began. It arrived in Brazil the middle of the 17th century, bringing with it a strong European influence. But wasn’t until the beginning of the 20th century that African elements were introduced, forever transforming the celebration into the liveliest, most flamboyant and largest party in the world, drawing millions to the streets to dance the samba, the frevo and the maracatu. Young and old, men and women, adults and children, straight or gay; practically everyone in Brazil takes time out to party and play during Carnival.
The origins of carnival date back to the ancient Greek spring festival in honor of Dionysus, the god of wine. The Romans adopted the celebration with Bacchanalia (feasts in honor of Bacchus, the Roman equivalent to Dionysus). It quickly evolved into a massive celebration of indulgences - one last hoorah of music, food, alcohol, and sex before Lent - before the 40 days of personal reflection, abstinence, and fasting until Easter (not exactly what the Church probably had in mind). 40 days of purging sins, preceded by a week filled with virtually every known sin. The word itself comes from Latin, “Carne Vale” or “Farewell to the Flesh”.
Rio’s lavish carnival is Brazil’s (and the world’s) most famous, particularly for its samba schools, elaborate costumes (or at times no costumes), and a huge parade held at the Sambódromo Stadium. Salvador is Brazil’s street carnival. The music begins daily as early as noon and runs until 7 or 8 the next morning. And not to be undone, other cities in Brazil have also ramped up their carnival celebrations. Florianopolis in the southern part of Brazil has recently become the “it” place for well-to-do Brazilians from the south as well as in-the-know internationals. This small’s city’s carnival has gotten so “chic” in fact that the NY Times published an article on Florianopolis as the new party destination.
Carnival typically involves a public celebration or parade combining some elements of a circus and public street party. People often dress up or masquerade during the celebrations. In beach towns, the people revel by day on the sand before hitting the streets to continue the party. In Rio, scores of spectacular floats surrounded by thousands and thousands of dancers, singers, and drummers parade through the enormous Sambódromo stadium dressed in elaborate costumes (or, quite often, just body paint.) It is an epic event televised around the world. Samba (a mix of Angolan semba, European polka, African batuques, Cuban habanera and other styles) is the main sound flowing through the streets. But inside the clubs, you can hear anything from deep house and electronica to the Brazilian Axe and Frevo.
Rio’s carnival is organized by the escolas de samba (samba schools). They first appeared in 1928. Much more than musical groups, they are in fact, neighborhood associations that provide a variety of community needs (such as educational and health care resources) in a country with grinding poverty and no social safety net. Salvador da Bahia in the northeast Brazil also has a huge carnival celebration but with an even greater African flare. Salvador is the largest center of African culture in the Americas and its carnival is celebrated in the streets, with scores of drumming and “blocos” or roving block parties that take over the streets (with literally hundreds of drummers). There are countless blocos that have taken on a new mission as part of the “negritude” movement to re-establish Black Pride. Olodum, Ara Ketu, Ilê Aiyé, Timbalada and the all women’s drumming mega-group Dida all electrify Salvador every February. The biggest blocos are “led” by Brazil’s most popular stars like Ivette Sangalo, Daniela Mercury, and Carlinhos Brown.

Carnival is one of those events that you have to be a part of at least once in your life. It is that time when you can cast aside your hangups, inhibitions, preconceptions or whatever else binds you. It is an environment where you reach deep inside yourself and let it all out - love, warmth, passion, compassion, pride, happiness. It affords you one of those rare moments to just be the person that you want to be - without the structure and doctrine that you’ve grown up with that tells you how you should be. It is an unforgettable experience and the Brazilian people are so accomodating and so friendly that they make the journey that much easier. For evolving Narcissuses like myself, you may feel a certain conflict about experiencing the release of Carnival in Brazil especially since we spend so much time trying surpress our id - the very thing that we are now invoking. But after being a part of Carnival quite a few times now, I also know that sometimes being in touch with our other side can actually be so freeing. For me, the carnival experience reminds me that there is a beautiful dough-eyed boy inside me. He loves to laugh, to play, to dance, to feel sexy and to feel loved. The affection and openness that Brazilians exude is a refreshing for us Americans and Europeans that are so used to bottling everything up inside. Because I also have so many friends in Brazil, it also allows me experience love without conditions and in its purest form. It is an annual pilgrimage that I make to be with my portuguese speaking brothers and sisters. And It is like nothing that I will ever experience anywhere else but there. I wouldnt trade being a part of it for the world. ![]()






Across gyms nationwide, Yoga has become quite popular, toted by many for its physiological benefits such as muscle toning, weight loss and increasing of flexibility. All the major designer gyms offer some form of yoga to round out their to round out their class offering and recently, many are fusing Yoga with other fitness regimens to make keep its appeal fresh and to attract a wider base of their customers. So in addition to the usual fare of “hatha” or “vinyasa” yoga that you might find on the class roster, you can now see new styles cropping up such as “acro-yoga” or “hot nude yoga”.



I have to say that I am very excited to have the opportunity to explore this possible new journey in my proffesional and personal life. In a values clarification exercise that I recently completed while at UCLA Anderson’s Ethnic Leadership Institute, I discovered that my top 5 values are autonomy, discovery, growth, recognition and transformation. So the role of a business school professor is very appealing to me because it may just allow me to realize each of those values and in turn be of valuable service to the business world and society at large. Recognition as a value is also important because by receiving acknowledgement from those I mentor, I am motivated to continue working hard for the benefit of those I serve. But perhaps my most important value is transformation – which I define as changing permanently into something new and more valuable. As educators of executive business leader, I believe that if I can make a difference in helping someone find his or her voice or to become a more conscious leader, I know that I will have been successful in helping someone to transform. And I will be transformed in the process. Cool, huh? Anyway, Its all still in the ideation stage, but at least it has moved from being just a concept to now being a full exploration. I look forward to posting the results of the conference once it takes place.


